From Pending to a Powerful Future

Smith & Co

The Challenge

Smith & Co* is a hi-tech consulting and design service startup that had decided to become a certified B Corp. Their goal was both certification and to embed B Corp values deeply into the business at its foundation. How was this to be achieved with ‘all hands to the pump’ growing a new business?

The How

FutureProof worked closely with Smith & Co. initially to educate, discover priorities and understand their particular business situation as it applies to assessment and their business vision. A realistic plan was developed that took into consideration the time, skills and resources available while operating day-to-day, which determined the level of support required. 

Regular meetings were scheduled and key staff organized to participate during focus workshops as appropriate. Online information, data/evidence systems were set-up, during which everyone on the team was briefed and empowered to participate. FutureProof was also present during the final verification process, managing the process and ensuring data, documents and decisions were all actioned or delivered at the appropriate times.

The Outcome

• Smith & Co maximized their positive impact  

• Gained certification with over 100 points from 55 when they started

• Appropriate IBM (Impact business Model) was identified and applied

• Staff time and energy given to the B Corp process was limited to essential involvement 

• Essential tools, policies and documents were developed

• The company has seen a surge in team motivation and pride, with a corresponding rise in interest from prospects and the wider community